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How Cape Town’s Zeitz museum can be money spinner for city, country

Cape Town – The new Zeitz Museum of Contemporary African Art (Zeitz MOCAA) in the V&A Waterfront in Cape Town will likely become one of the top three attractions in Cape Town, David Green, CEO of the V&A Waterfront, told Fin24.

The Waterfront team is, for instance, working closely with SA Tourism to gain local and international recognition for the museum.

The museum will provide a big boost to the Cape economy, according to the Wesgro (the official tourism, trade and investment promotion agency for Cape Town and the Western Cape).

In its view, the Zeitz MOCAA will attract potential investors and buyers from across the world who will contribute to economic growth and job creation.

The Zeitz MOCAA is a partnership between the V&A Waterfront and Jochen Zeitz, who is the former CEO of Puma, co-founder with Sir Richard Branson of The B Team and Founder of the Zeitz Foundation for Intercultural Ecosphere Safety.

The museum has a number of different gallery spaces across 9 floors and is anticipated to be able to handle between 800 and 900 people at a time.

“This eagerly anticipated new Cape attraction promises to solidify Cape Town’s position as the continent’s design capital and have a profound effect on the local tourism and knowledge economy,” Wesgro said in a statement.

Wesgro’s tourism team is working closely with the travel industry to promote the Zeitz MOCAA in order to contribute to its financial sustainability.

At the official opening on Friday Western Cape Premier Helen Zille said the Zeitz MOCAA will go down in modern history as one of the most iconic facilities to visit, not only in Africa, but in the world.

“We must also acknowledge the economic value this will add to the province. This iconic museum will attract guests from all over the world. This in turn will create jobs, and grow the economy. According to the latest available figures, the creative sector contributed R90.5bn to the SA economy,” said Zille.

“This represents 2.9% of national gross domestic product (GDP). Cultural industries employ more than 440 000 people across the country.”

She commended the key partners including Zeitz and the V&A Waterfront team, for their work in not only creating this world class facility, but making it as accessible as possible to the public.

Cape Town Mayor Patricia de Lille said at the official opening the museum is a symbol of the confidence the city has in being African.

“The museum will be a key attraction to travellers from all over the world and will help us combat seasonality by turning Cape Town into a 365 days-a-year must-see destination,” said De Lille.

In her view, art spurs conversations and creates platforms where we can confront our challenges, celebrate our diversity and build bridges.

According to Mark Coetzee, executive director and chief curator of the museum, the focus will also be on skills development and education.

In answer to a question about the accessibility of the museum to the wider SA community, Green said this aspect was actually at the heart of the project.

“It is a misnomer that the V&A Waterfront is not accessible. The V&A is an integrated space with free access to all,” said Green.

The Zeitz MOCAA will, for instance, offer free access to those under 18 and the public can buy a ticket valid unlimited access for a year at R250.

Coetzee estimates that only 50% of the visitors to the museum will actually pay entrance fees

ECPTA to launch its Game Industry Transformation Programme

ECPTA to launch its Game Industry Transformation Programme

The Eastern Cape Parks and Tourism Agency (ECPTA) is responsible for the management of the provincial protected area network in the Eastern Cape Province under the Department Economic Affairs, Environment and Tourism (DEDEAT). The agency is also thus mandated with the implementation of the National Biodiversity Economy Strategy in the province. Both the provincial policy and strategy were developed and aligned to the National Biodiversity Economy Strategy (2015). These strategic plans and approaches take into consideration different aspects of the biodiversity and socio-economic background of the people of the Eastern Cape. The three important pillars of the Biodiversity Economy Strategy are an economic transformational role, sustainable use of biodiversity and fair and equitable sharing of the benefits of the natural capital.

Wildlife sectors beg for a transformational approach in order to move away from the less inclusive South African past. Within this sector, significant investment in land availability as well as infrastructure is required to properly position PDI’s and wildlife game farmers. DEDEAT, through its implementing agency ECPTA, has embarked on a programme that strives to enable these interested PDI’ and wildlife game farmers by providing scientific advice, strategic planning support and initial animal introductions.

The Game Transformation policy was developed by ECPTA, approved by the EC Cabinet with an eye on activating wildlife transformation targets. An invitation for Expression of Interest for Game Farming Transformation Initiative – GFTI (REP No: 03/15/16) was published and a total of 21 applicants were received. The responses comprised of 19 of the targeted previously disadvantaged individuals (PDIs) and 2 were institutions like the Nelson Mandela Metropolitan University and Ezemvelo KZN Wildlife that offered their support for this EC initiative.  Of the total PDIs, 9 offered land ownership with verifiable title deeds, 3 relied on communal land while 7 relied on land leased from the government.

The applicants with the leased land were divided into 50% long-term leasing (more than 25 years) and 50% short-term leasing (less than 10 years).

Of the 19 expressions, 3 applicants met all the criteria outlined in the ECPTA Game Transformation Policy as adopted by the ECPTA Board and approved by the provincial cabinet in 2016. These include exciting local EC property owners and land claimant settlement communities who are supported by the National Department of Environmental Affairs (DEA) to improve infrastructure for the purpose of handling their game allocations. This game wildlife programme has made available a total of 260 animals valued at approximately R3 million. These animals include the highly valued Cape buffalo, bontebok and black wildebeest to mention a few.

DEDEAT, the mother Department of ECPTA thus invites you to the Krompoort farm in Aliwal North for the launch and handing over of these animals for the game transformation programme.

Below are the details of the first 3 recipients, their location and types of animals they are to receive from ECPTA:


Krompoort Farm – Nkhonhoni Game Breeders

Owner: Xolile Dasheka

Size of property: 1240 hectares

Existing Game on the property: Kudu, Reedbuck, Duiker, Steenbok

Species approved for translocation from ECPTA:

Oviston Nature ReserveOviston Nature ReserveOviston Nature ReserveGreat Fish River Nature ReserveTsolwana Nature Reserve SpringbuckBlesbuckBlack WildebeestBuffaloRed Hartebeest 2530301020



Owner: Nonkqubela Mayatula

Size of property: 750 hectares

Existing Game on the property: Giraffe, Eland, Cape Mountain Zebra, Blue Wildebeest, Sable, Nyala, Bontebok, Impala

Species approved for translocation from ECPTA:

Great Fish River Nature ReserveGreat Fish River Nature ReserveTsolwana Nature ReserveTsolwana Nature Reserve ElandKuduHartebeestBontebok 1015305


Brakfontein – Likhayalethu Communal Properties Association

Owner: Likhayalethu CPA

Size of property: 1245 hectares

Existing Game on the property: Kudu and Duiker in low numbers

Species approved for translocation from ECPTA:

Great Fish River Nature ReserveTsolwana Nature Reserve ElandRed Hartebeest 1030


Issued by ECPTA

For Further info:

Oyanga Ngalika

Communication and Media Manager